Build a business people fall in love with.

One that people remember, return to, and can't help but recommend.

A Creative Studio for Thoughtful Founders

Strategy

Messaging

Brand Identity

Website

Packaging

Experience

Product

Photography

Everything works together.

People remember how a business made them feel.
Every thoughtful detail plays a part.

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studio work

Helping thoughtful businesses become unforgettable.

Brand strategy, websites, customer experience, and the thoughtful details that keep people coming back.

verdae co.

Designing natural-fiber bras for comfort, support, and everyday wear.

Building a natural-fiber bra company through thoughtful materials, better support, and a slower way of doing things.

surface design

Turning everyday details into artwork made to be lived with.

Hand-drawn illustrations and patterns created for products, packaging, licensing, and the joy of making beautiful things.

Here are a few of the ideas, sketches, conversations, and creative choices that brought them to life.

Behind every memorable brand are hundreds of thoughtful decisions.

let's make these spin for a little surprise and delight

use illustrations to draw the eye down the page to her introduction...

What if we take this video of her dancing and turn it into a gif?! Capture that personality in illustration.

add qr code to business cards for easy scanning

what clients remember most...

"She didn't just tell me what looked pretty. She explained the strategy behind every decision in a way that made sense."

"She challenged me to think beyond my preferences and build a brand that actually communicated who I was."

- Frankie; Savoring Spoonfuls Founder

"The in-depth questions were just the tip of the iceberg for how involved and uniquely tailored the working relationship is."

"Her suggestions have always been spot on and her designs are beautiful! One of my favorite services beyond the logo design and website was the custom created social media template package she curated for us."

- Mike and Michelle Longo; Owners of Limitless Chiropractic

"She captured the vibe of my business in a way I never could."

"I truly did not realize the impact branding would have in my business. It isn't just me that feels more cohesive and put together; every lead I've had since my branding has came into my space knowing I provide elevated services (and they expect the price tag to reflect that as well!)."

- Allison Messer, Financial Services Entrepreneur

"I feel like I have the perfect person in my corner to not only be my biggest cheerleader but to keep me focused and help me navigate life as a business owner."

"I felt like not only was she able to help me navigate back to a straight path but was able to give me so many tips to make me excited about my business again."

- Alexis Fairweather; Boutique Owner

"It's professional, beautiful, easy to navigate and something I'm beyond happy to display to clients."

"Alexis was helpful, kind, always followed up in a timely manner, went above and beyond in her execution and service and I can truly say it was worth every penny."

- Brenae Bradley; Interior Designer

"She turned my wildest dreams and vision into a tangible, gorgeous, and cohesive brand and website."

"I am beyond proud and amazed of the work she has done. I will continue to work with her and refer to EVERYONE I know who desires loving, strategic, and mindful support."

- Adrianne Reelie; Marketing Agency Founder

"I will 100% come back to her for all my future website updates no matter how much her prices rise because she's so worth it!"

"She was kind enough to lend me a hand here and there with a bit of it and ultimately elevated my website with her knowledge and professional experience."

- John Paul Rivas, Adventure Elopement Photographer

"For the first time, my business finally felt like me."

"She took the time to get to know me, asked all the questions I didn't know needed asked..."

- Diana Baker; Photography Studio Owner

I've always believed the magic is in the details.

The packaging someone hesitates to throw away. The website that feels effortless to explore. The shop people find reasons to return to. Individually, these moments may seem small. Together, they shape the culture people experience around a business... a distinct world they recognize, connect with, and want to be part of.

I’m Alexis, the creative strategist behind Seed + Sol. I help thoughtful founders bring strategy, story, design, and experience together so their businesses feel cohesive, memorable, and deeply intentional.

My work is not only about how your business looks. It is about how every piece works together, how people experience it, and what gives them a reason to trust you, remember you, and come back.

Because the businesses people love are built one thoughtful decision at a time.

A few ideas worth keeping.

The businesses people remember rarely get there by accident. They’re shaped by hundreds of thoughtful decisions. Here are three ideas I find myself coming back to again and again.

borrow this

People rarely remember everything. They remember the one thoughtful detail they didn't expect.

Leave something behind.

People don't separate your website from your packaging or your customer service. They experience it as one relationship.

Tell one cohesive story.

People connect with people. The businesses they remember make it easy to feel the person behind them.

Make it personal.

Ideas are a great place to start, but knowing what to do and knowing how to bring it to life are two different things.  Thoughtful implementation is the key!

Ready when you are

Whether you're refining what already exists or building something entirely new, I'd love to help create a business people remember.